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The Importance of Cybersecurity for SMBs in 2023


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As the world becomes more digital, cybersecurity has become an essential aspect of protecting sensitive data and preventing cyber attacks. Cybersecurity is especially crucial for small and medium-sized businesses (SMBs) as they are more vulnerable to cyber threats due to their limited resources and security measures. In this blog, we will discuss the importance of cybersecurity for SMBs in 2023 and ways to improve it.

The Importance of Cybersecurity for SMBs in 2023

According to a recent study by Accenture, cybercrime could cost businesses over $5 trillion by 2023, making it one of the most significant economic crimes globally. SMBs are at an increased risk of cyber attacks due to their lack of cybersecurity infrastructure and limited budgets. A study by the National Cyber Security Alliance found that 60% of SMBs go out of business within six months after a cyber attack.

With remote work becoming more prevalent due to the COVID-19 pandemic, SMBs are at even greater risk of cyber attacks. A report by Verizon found that 45% of all data breaches in 2020 involved hacking, while 22% involved phishing. Cyber attacks can result in loss of revenue, sensitive data, and even the business itself. It is essential for SMBs to prioritize cybersecurity to protect their business and their customers.

Common Cybersecurity Risks for SMBs

There are several cybersecurity risks that SMBs should be aware of, including:

  1. Phishing attacks: Cybercriminals use phishing attacks to steal sensitive information such as passwords, credit card information, and social security numbers.
  2. Malware: Malware is malicious software designed to damage, disrupt, or gain unauthorized access to a computer system.
  3. Ransomware: Ransomware is a type of malware that encrypts a user’s files and demands a ransom payment to restore access.
  4. Insider threats: Insider threats occur when employees, contractors, or vendors misuse company data or systems.

Consequences of Cyber Attacks on SMBs

The consequences of a cyber attack can be severe for SMBs. The financial damage can be substantial, with the average cost of a data breach for SMBs being around $200,000. This amount can be crippling for many small businesses. Moreover, the loss of reputation can be devastating, especially if customer data is compromised. A business’s reputation can take years to build, but it can be destroyed in a matter of days due to a cyber attack. The closure of the business can be the final consequence, especially if the attack is severe enough to cause a loss of trust from customers or legal issues.

Ways to Improve Cybersecurity for SMBs

There are several ways SMBs can improve their cybersecurity measures, including:

Educate employees

Educating employees on cybersecurity best practices is crucial to prevent cyber attacks. Employees should be trained on how to identify phishing emails, create strong passwords, and avoid downloading suspicious files.

Implement two-factor authentication

Two-factor authentication adds an extra layer of security by requiring users to provide two forms of identification before gaining access to a system.

Use anti-malware software

Anti-malware software can protect against viruses, spyware, and other malicious software.

Backup data regularly

Regular data backups can prevent data loss in the event of a cyber attack or system failure.


SMBs are vulnerable to cyber attacks due to their limited budgets and IT resources. Ignoring cybersecurity can have devastating consequences, including loss of sensitive information, financial loss, and damage to a business’s reputation. Therefore, it is crucial for SMBs to prioritize cybersecurity to protect themselves and their customers. By creating a cybersecurity plan, implementing MFA, and regularly updating software and operating systems, SMBs can significantly reduce their risk of cyber attacks. Investing in cybersecurity is an investment in the future of the business.

How Jivaso is Helping SMBs become Future Ready

If you are a business owner looking for cybersecurity, IT, and remote helpdesk solutions, simply create a free account on Jivaso’s P2P platform to connect with service providers or skilled professionals. You can benefit from the cost efficiency, collaboration, and trust that comes with our business network. It’s 100% free. You only pay for the P2P professional services you choose to leverage for business use.

Service providers can also take advantage of the platform by creating a business profile and connecting with potential customers and partners. This innovative approach allows service providers to market themselves directly to businesses in need, minimizing the need for third-party intermediation.

If you are a solopreneur, startup, or small-medium business owner, and would like to share your unique brand story, we’d love to feature it in our founders community. Just fill out a quick online interview questionnaire to get started. Sharing your brand story not only provides you with organic advertising but helps fellow entrepreneurs learn to scale their businesses.

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